If you’re looking to increase your brand’s visibility and reach on social media, then you need to start creating GIFs and stickers! In this blog post, we’ll show you how to get started with creating GIFs and stickers for TikTok, Facebook, and Instagram. We’ll also share some tips on how to be found on all platforms and maximize your visibility using these powerful tools.
What is a GIF or Sticker?
To start, let’s talk about what exactly a GIF is. A GIF is a short, animated image that can be used to communicate a message or express an emotion. They are often used as reaction images on social media platforms like Facebook, Tik Tok, Instagram, Twitter and Tumblr. You may have also seen GIFs used in marketing campaigns or as advertisements on websites. They are fun, potent and a great way to grab attention or express yourself.
Stickers are similar to GIFs but usually require less effort to create. Stickers are usually static images that have been designed specifically for use on social media platforms like Facebook, Instagram, Tik Tok and more. If you want to create your own stickers, there are various online tools and I talk about this more in depth in Let’s GIF Visible. Again, all you need is an image or series of images that you want to turn into stickers. Once you have your image(s), simply upload them into the online tool and follow the instructions to create your own custom brand stickers.
How to Get Started with Creating GIFs and Stickers
The first step is to create a branded account inside of GIPHY. This will help you be searchable by people all over the world who are looking for content like yours. Once you have a branded account approved, you can start submitting your GIFs and stickers to your account and they’ll show up searchable soon on Tik Tok, Facebook, Instagram and more.
There are a few things to keep in mind when creating your GIFs and stickers. First, make sure that they are high quality and attention-grabbing. Secondly, ensure that they are relevant to your brand and audience. And finally, make sure that they are easy to find on all platforms. By following these tips, you’ll be sure to increase your brand’s visibility and reach on social media!
Why Create GIFs and Stickers for Your Brand?
GIF stickers are a fun and easy way to add personality to your brand. They are also a great way to get your products searchable so people can purchase them. Service providers can use GIF stickers to bring their client’s brand to life through GIFs and stickers. Imagine when guests are on your podcast being able to search for your specific stickers…you could even make one “I was a guest on The XYZ Show!”
Photographers can use their images as stickers to showcase their work! Coaches can put out there into the world their saying or quotes famous method! Nonprofits can get their cause out there even more! Influencers…I mean come on this is perfect for you GIF stickers are the way to go! It all circles back to brand awareness and we all could use more of that.
What Are You Waiting For? GIF and Sticker Creation is Fun and Easy!
Creating GIFs and stickers for social media is a great way to increase your brand’s visibility and reach, visibility is more than just video. In this blog post, we’ve shared how to get started with creating GIFs and stickers for TikTok, Facebook, and Instagram. It all starts with a GIPHY account and the rest is well…history. So what are you waiting for? Start creating some GIFs and stickers today!